We found a great piece in the the Harvard Business Review by the ever-brilliant John Quelch, and knew that it was worthy of reprint here on Synergyblog. Dr. Quelch outlines seven steps for CMOs to take during the recession to mitigate the reduction in consumer spending. It’s a great article, and as marketing research practitioners, [...]
Archive for the ‘Synergy Marketing Strategy & Research’ Category
Leverage Marketing Research During the Recession
Posted in Brand Trust, Corporate Reputation, Marketing Research, Marketing Strategy, Restore Brand Trust, Synergy Marketing Strategy & Research, tagged Branding, Marketing Research, research during recession, trusted partners on May 20, 2009 | 2 Comments »
Synergy Marketing Strategy & Research, Inc. Unveils New Focus Group Facility
Posted in Synergy Marketing Strategy & Research, tagged Inc., Synergy Marketing Strategy & Research on November 30, 2007 | Leave a Comment »
AKRON, Ohio. Synergy International Limited, Inc., a full-service marketing strategy and research firm specializing in stakeholder relationship management, recently unveiled its 3,600-square-foot focus group facility in Fairlawn. Outfitted with the latest amenities, the state-of-the-art facility will enable award-winning Synergy to grow its presence throughout Cuyahoga, Medina, Portage, Stark and Summit counties. The new facility further [...]
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